Archive for the ‘Advertising’ Category

I met a famous person and made him uncomfortable with my love! Also, charts.

Tuesday, May 1st, 2012

Michael Waltrip came to the office to talk to us about various sponsorships and whatnot. It’s okay if you don’t know who he is, I had no idea myself. He is a NASCAR driver who has won the Daytona 500 twice.

Michael was a delightful man – Southern, charming, tan, tall. I became smitten. So afterwards he stuck around and was signing all kinds of things and I got in line. When I got to the front of the line he reached out to sign something and I said, “No no, we’re gonna hug now,” and I did. Michael was okay with it. Kind of.

I love to hug people, but I know many people hate it, so in order to make it less traumatizing I usually announce it. It doesn’t seem to help. Saying, “I’M GOING TO HUG YOU NOW,” and then wrapping your arms around people doesn’t put them at ease for some reason. Are you familiar with the comic strip Get Fuzzy? There’s a character that I identify with greatly.

I have accrued a plethora of charts that I must share with you. And please try to imagine me hugging you while you look at these.

Designin’ for a livin’.

Thursday, April 19th, 2012

While I devote almost all my free time to my Burning Man costume, I am still gainfully employed in the advertising and still do freelance work on the side. Someone asked me why I work so much, and I sent them this image. While I do not knit, it still answers the question.

And work is not always work. Publicis recently competed in an inter-agency dodgeball tournament, where I went as a cheerleader (or “athletic supporter”). I made a truly offensive sign and with my co-worker Foxxx we sat there and cheered for our team. Team Dodgy Style. Really. Warning: Totally classless.

But in actual work-related stuff, I finished the Publicis History Timeline that I started about a year ago. I had to do a ton a research because no one had any pictures or anything, but I really enjoyed the quest. And it all gave me an opportunity to stretch my designing muscles because I was given complete free rein. I came up with all the little curlycue bits on the text boxes and all the graphic elements, everything. It was a blast. Here’s the full timeline, followed by several noteworthy chunks for deeper perusing.

Also, I love it when nothing goes to waste. A while back I made a vector illustration of a variety of buildings and signs (and one ambulance) in Chappaqua for my side work, NewCastleNow.org, the local newspaper. It wasn’t a hit and I was a bit forlorn because I had spent a lot of time on it. But sho’nuff, it has resurfaced in this page header and everyone thinks it great so that makes me happy.

And finally, there might be another type of timeline similar to the one above and they wanted it to be very contemporary-looking so I designed my first number set for the 1920s, 1930s,… 2000s, 2010s, etc. part. It’s harder than it looks but I think it turned out really cool. I like that each number/letter will have a unique color pattern.

Several HIGHLY unrelated things.

Wednesday, January 11th, 2012

1. I watched “Intervention” on Monday and it was the usual. “My name is Brooke / Steve / Vanessa and I am addicted to meth / Oxy / huffing Febreze / whatever.” Followed by footage of their crappy life on drugs. The super-bummed-out family tells how he / she was a precious little angel as a child. One of them inevitably says, “Always smiling, always happy.” The drug enthusiast who is the focus of this particular episode makes a comment about how they don’t know how they’re going to go on like this, and if they’re on an opiate they doze off while they say it. Cut to commercial. It’s the same every time. But something stood out for me on this week. The chick was addicted to black tar heroin and had been for five years, since she was sixteen. I was impressed with her. She was practically an advertisement for the stuff. She looked great (aside from the slurring of the words and the small weird bumps on parts of her arms from injecting in one place too much) and her description of how heroin feels, mmmm, it sounds delicious. Something about warm honey flowing through your veins – I wanted to whip out anything that could be construed as a tourniquet right then. (Relax, I am not going to start dancing with Mr. Brownstone. Everyone stay calm.) But that’s not the thing that stood out. At one point, they talked about how she’s homeless and sleeping on the street with her boyfriend, and then they showed her wearing a white shirt. A white shirt that is white. Following that they showed her shooting up in the white shirt, which remains white. I wear predominantly black because of a variety of reasons, but one of the main ones is that I find it damn near impossible to not stain my clothes with soy sauce or any other food I might place in my mouth. It will, guaranteed, end up on my boobal area. So I am to understand that a homeless heroin addict who is making pinholes in herself that then cause her blood to leak out is more capable of keeping her clothes clean than me? Because that’s what I’m taking away from this. And gosh darn it, if that don’t make you feel bad about yourself, I don’t know what will.

2. Eels! Specifically moray eels. They give me the heebie-jeebies because their mouths extend too far back, or maybe their eyes are too far forward and close to their nose, one of the two. I was watching a special on them recently and thought they had reached maximum creepitude but I was incorrect. Scientists were wondering how the moray eel pulled its food into its mouth and throat, and through careful scientific study it was discovered that the eels have a second set of jaws that pop out, grab the food and drag it inside which, I don’t know about you, is one of the most horrifying things I have ever heard. Want to see some video of it? Think carefully before you answer that.

http://www.youtube.com/watch?v=Rv2DkzOPBXw

Guhhhhhhhhh.

3. In honor of ten years of dating, I forced Cricket to express his love for me through a sparkly object I can wear on my hand. I love this ring. It’s big, it’s old, the stone is an antique cut, it’s platinum, and it’s got rubies (my birthstone) all around the edge set in gold. The first few weeks I had it I couldn’t stop looking at it, so my co-workers nicknamed me Gollum. And when we moved to our new offices this last week, A small Gollum figurine managed to make its way onto my desk. I took a picture of my ring with Gollum holding it. It just seemed right.

A typical day for me.

Monday, December 12th, 2011

Someone recently asked me what my typical work day was like. I thought that was an interesting question and I would go about answering it the best I could. I have some days (very few) when there’s little to do, and some days (way too many) when I just slog though piles of work for thirteen hours straight. I’m giving an example where I have some work to do, but it’s not consuming my every waking moment. Enjoy.

9:52 a.m. - Show up at work. Make enormous vessel of herb tea. Meet up with co-workers (there are five of them) to discuss previous evening’s activities. Consider laying down on disgusting never-washed carpet and going back to sleep.

10:07 a.m. – Read emails. Answer work emails. Divvy up work between me and my co-workers. Børkke walks in to office to have meeting about daily work tasks. She has composed a new song about cheese.

10:07 a.m. -10:11 a.m. – Listen to horrible Michael McDonald-style song about cheese.

10:12 a.m. – Discuss what everyone’s going to have for lunch.

10:14 a.m. – 1:43 p.m. – Design a Keynote presentation, or a brochure, or an email signature, or a headsheet for a meeting, or a letterhead, or photoshop some images. Listen to unch-unch-unch dance music the whole time while wearing big floofy earphones. Refill giant tea mug twice. Go tinkle forty-seven thousand times because of it.

1:44 p.m.-2:03 p.m. – Actually eat some real-person food. During that time, check myriad of websites like Buzzfeed. Snort-laugh repeatedly at videos while wearing earphones so no one knows why you’re laughing. Reinforce pre-conceived notions that you’re mentally unbalanced.

2:04 p.m. – Have important office meeting. End up coming up with dance moves for The Cheese Song.

2:05 p.m. – Figure out with co-workers how we’re going to deal with the enormous soul-crushing project happening the next week. Make mental note to see friends and do laundry this week, because next week I will be so strapped for time that I will be unable to find time to shower. Consider laying down on too-small uncomfortable couch and going back to sleep.

2:09 p.m.-6:04 p.m. – Continue working on the Keynotes or brochure or email signature, etc. More tea. More bathroom. At some point inflict a video of a bunny/kitty/owl on co-workers. Co-workers feign interest while you make squeaky noises and threaten to pet subject of video to death a la Lenny from Of Mice And Men. BECAUSE YOU LOVE IT SO MUCH.

6:30ish p.m.-7:15ish p.m. – Put on coat and head out for hour-and-a-half commute home.

Peppered throughout the day: “Your mom” as responses to almost all questions, and “That’s what she/he/your mom said” as responses to all other statements. Also, cram as many racist/religious/sexist comments into your day as possible. Compete with co-workers to see who can say the most offensive thing. Hope HR never visits.

Photo of Børkke and me working late one night:

Addendum: Picture of my whole department at the Holiday Party.

Advertising is totally heading in the right direction.

Friday, November 11th, 2011

I work in advertising, so I really should be on board with the tactics and manipulations of a product’s perception that my agency (and all the other agencies) do. However, when I see advertising, I want to know the product you’re selling, what it does, and how much it costs. That’s it. I don’t want to have this ephemeral mist of words and images trying to create a mood. I hate car commercials where a deep-voiced man talks about performance while they show a corner of a vehicle like a tail light, and the the speedometer and then the Cadillac logo and that’s it. That tells me absolutely nothing about the car. I think a great many people are agreeing with me and so there is a backlash against woo-woo artsy commercials and more sensible, straight-forward advertising. This week I was thrilled to see this banner ad:

And then I read about this commercial for the movie The Immortals. From what I understand, this is a real commercial and not a fan dub. If this is true, then that’s perfect. I was on the fence about this, but I’m going to see this film now.

http://www.youtube.com/watch?v=8kGCCJQGj94&

Mirror. Now with Vitamin C.

Thursday, September 15th, 2011

I have a window display case here at work and it had been up for two years with the same art. I got tired of staring at it every day, and the elements were getting dusty, etc. So starting in January, I began making all new stuff for the case. I pulled some pre-existing work from my past, but I incorporated new pieces as well. I made that mirror last time, this one:

And everyone was so excited!!! because they could check their hair and/or makeup in the hallway, so I felt obligated to make another mirror for them this time as well. This time I went with a sunburst using Diet Coke cans, Stop-n-Shop Diet Orange Soda cans (they have a great pattern on them), and Fanta cans. It’s a big hit. Here’s what the window looks like in its entirety:

And here’s the mirror.

You can’t appreciate it because it’s being lit by frosted fluorescent tubes, but in sunlight or incandescent light the cans shine in the most charming way.

Scales and feathers and sparkles, oh my.

Wednesday, June 15th, 2011

I don’t normally talk about fashion here because, frankly, I don’t normally care. I think 98% of fashion is boring. Oh, are dumb-looking scarves in this season? Great. That’s swell. I will continue to wear the same things I do every single day that I’ve worn for the last fifteen years (black stretchy pants, black t-shirt, black trouser socks, black shoes). But I happened to see an article on Emma Watson who is being featured in Vogue this month. I think she’s a classy broad so I clicked the link and lo and behold! Fashion awesomeness! Check it out.

In the first picture, she’s wearing pantyhose encrusted with rhinestones and other whatnot. While that would be unpleasant (I like to cross my legs and the rhinestones would be all kinds of digging into my leg meat) it looks fabu. And in the second picture – oh, I can’t even describe my glee. Plastic fish scales over a ombre-dyed base fabric, the scales being held in place with little rivet-things, and then a feathered collar to top it off? WANT. Which gets us to the point of why I wear the most mundane-looking clothing imaginable. In high school, I used to care a great deal about fashion. I pored over magazines trying to copy the looks I liked. Unfortunately for everyone around me, the looks I liked were never tasteful pantsuits or sweaters. They were always the plastic-fishscales-rhinestone-pantyhose variety of garb. So I would trundle off to high school wearing the most inane garments and wonder why people would make fun of me. At some point I realized two things: one, no one was ever going to take me seriously if I kept dressing in this way, and two: you have to be very thin and very tall to pull off a great many of the looks I was emulating, and I am neither. So I decided to simplify things I would just pare my clothing down to the easiest things I could think of and focus my attentions elsewhere. I won’t lie though: sometimes I miss dressing like an extra in Cirque du Soleil.

A bunch of stuff.

Tuesday, May 31st, 2011

1. I’ve seen some neat things in my travels around the city recently. Bryant Park is getting its annual overhaul (plants go here, skate rink goes into storage, lawn gets rolled out, etc.) In the area where they keep the lawn mowers and rakes, I noticed that it is guarded by a similiar owl to the one that hangs out at the Herald Square park near my job. Here’s the owl guarding my park at work:

And here’s the owl guarding the fertilizer and lawn chairs.

He’s right at eye level. I have ignored the bible’s teachings and thought about stealing this guy many a time. However, I suspect that he is bronze and therefore very heavy, and also getting arrested and going to Riker’s Island for attempted owl theft, then getting shoved in a cell with someone who has a stellar collection of human heads in their fridge, that does not appeal to me. So Mr. Owl gets to stay there…for now.

2. There’s a store on my route to work called Zara and they have these rad chrome ants in their window display. They’re big and they’re shiny and they’re awesome.

3. There’s this ad on the Metro-North for The Weather Channel that is just awful. First of all, the wording is ridiculous.

Here are the words on the ad:

At the Weather Channel,
we’re delivering more than just the weather.
We’re connecting people with their passions.
The ultimate-lifestyle-media brand,
on tv, online and on mobile…
connect here.

Okay, first of all, no. You can try to get all deep and whatnot, but you’re just there to tell me if it rains. That’s it. Sometimes the people in advertising take themselves waaaaaay to seriously. Yes rain? No rain? That’s is all there is. Stop it.

Second, that lady’s face is TERRIFYING. If you look long enough, it looks like she has a deformed mouth with two rows of teeth, like a freakin’ shark. Also, could she open her mouth a little wider? What is she doing, trying out for The Mummy movie? Here, look for yourself:

I don’t know what you’re doing right now…

Wednesday, May 18th, 2011

…but you need to be reading this website.

http://27bslash6.com/

I love this man. He’s a designer with some serious snarky snark. I only wish I had the steel gonads to write the responses he does. Here are my favorites:

http://27bslash6.com/missy.html

http://27bslash6.com/easter.html

http://27bslash6.com/p2p2.html

 

 

Jessica and the not-particularly-great 24 hours.

Friday, May 13th, 2011

I’m not having a stellar time over here in Jessicaville. One of the things that have gone wrong in the last 24 hours: My entrails and I are having differences of opinions. I would like them to work, they would like to take a hiatus from their appointed tasks and re-watch all of seasons of The West Wing. Hopefully we can come to a reconciliation at some point. Until then it means I have to eat things like gruel and porridge, basically things that look like clinical depression in a bowl. I grow weary of weak tea.

I had a very pleasant yesterday, when I gave my very first lecture to a group of librarians on simple design techniques. They were not mean to me and had good questions, it was all lovely. I got home where my computer was in sleep mode. I wiggled the mouse and tapped the spacebar and wiggled the mouse and tapped the spacebar and…nothing. So I shut it down, gave it ten seconds and turned it back on again, where it promptly went into sleep mode and could not be roused. I then looked around for seven dwarves because clearly I’m sharing my home with Sleeping Beauty (B’doom CHING! I’m funny!). I called Cricket and informed him of my woes, so after work he came over and took the side off my Tower of Power, tinkered around in there, and sadly informed my that my hard drive has Teh Computer Deaths. So until my new hard drive arrives in a week, I have a sculptural element in the corner of my bedroom. The screen, it taunts me with its blackness. “I could play music or surf the web, buuuuuuuuut I don’t think I will. Neener neener.”

Finally, I came back to work today to hear a tale that chills me to the very core. Here is the story as told to me. Upstairs, an employee came into their office to find a poopy smell and two hefty piles of crap on the floor. I was like, WTF?!?? I mean, I’ve seen the rats outside the building and they are big, but really? When the employee called office services, they found out that we have bedbug-sniffing dogs that come through here, and one of them must have just let it all out in the office. All my co-workers were like, Oh isn’t that just a hoot? NO. IT IS NOT A HOOT. I don’t want to have to deal with that kind of thing, EVER. If I wanted a job where large animals took dumps in my workplace, I would have become a park ranger. I am not a park ranger. I am a graphic designer. NO LARGE DOGS CRAPPING IN MY OFFICE.

Also, allergies.