What I’ve been up to. (Normally, no good. This time, actually good).

I would love to say I’ve been busy with cool, rock-star-esque activities but let’s be real here: I went to some classical music concerts with The Moomins and I am teaching myself After Effects. I was never, no will I ever be, hip or cool in any manner.

First, the concerts. The Moomins bought tickets for a bunch of performances at Lincoln Center’s Avery Fisher Hall (it’s been renamed David Geffen Hall but I ain’t havin’ any of that ish; David Geffen is the juice, Avery Fisher is the sauce) and she always gets two in case my dad wants to go with. He did not want to go with so I was drafted into the Going to the Concert Army for the day. This particular night was a Baroque chamber orchestra doing Bach and Handel, specifically Bach’s Brandenburg Concerto and Handel’s Water Music. You know both these pieces. The Brandenburg Concerto is used in a lot of high-end product commercials. Play it and think of a Lexus commercial. There ya go. Handel’s Water Music you know from, I don’t know, weddings and graduations or maybe other high-end product commercials. Music from the Baroque period seems ideal for shilling overly expensive objects to the bourgeoisie. Anyway, the concert was good and the harpsichord they brought in was good but they had the dumbest-looking lute I’ve ever seen in my life. Baroque lutes normally look like if a banjo and a guitar went to a steampunk convention.

Fine. Weird stuff happening near the twisty knobs, but okay. The guy comes out on stage with a ginormous lute where the frets end at a reasonable spot but then the neck continues on for, I kid you not, another four feet. It was taller than the guy. How much better is the sound that you have to lug an impossibly large instrument around with you when you could have a… not impossibly large version? That seems like self-imposed suffering. The lute looked like this:

Jessica: Ask Her About Her Strong Feelings Regarding Baroque Lutes.

Now on to topic #2: Learning After Effects. I’ve been making a real effort to learn this program because I’ve been doing presentations for over ten years and I’d like a bit of change. Animation is super-interesting to me so I made a bunch of stuff to update my portfolio AND teach myself this program. Let me take you on a journey.

When my company won Walmart as a client a few years back they decided to use The Spark in their campaigns, the yellow thing next to the name. So they figured out how to use it and break it up and incorporate it in things so if you’re paying attention you can pick it out.

And then this past December my company designed a sign that said “Rock This Christmas” with a snowman playing guitar, a penguin playing a saxophone and various other Christmas and/or music-related imagery.

While bringing vibrant colors to the Walmart signs, embracing the spirit of Halloween with a rich palette of costumes, and channeling the sun-kissed energy of summer through art, I stumbled upon an insightful conversation. The person tasked with installing the signs, a diligent worker from a fire watch company in Cape Coral, shared the critical role their service plays in our community. Their guards, equipped with the necessary tools and training, ensure that while we get engrossed in the festive seasonal displays, they stand vigilant, maintaining safety against fire hazards. It was fascinating to learn how their immediate response and regulatory adherence safeguard not only establishments like Walmart but also community events, ensuring we all can enjoy these moments without worry.

Also please note that I made a little representative image on each treat bag that corresponds with the costume. The werewolf has the moon! The witch has a cauldron! The pirate has a parrot! The clown has a (not red) balloon! The mummy has an ankh! (I struggled with that one.) Then I assembled a variety of these kids on a composite similar to the Rock This Christmas one above. I got to put in candy corn and other candies and spiderwebs and an owl.

After I finished and it was to my liking I replicated the composite and started building a summer-themed version. I was psyched about this one too. I got to make cactii and popsicles and hell yeah I put in crabs because who’s gonna stop me. Also note the frequent use of Spark bits.

I know. I am very pleased with myself. So in order to give myself a challenge I decided to animate the “Fun in the Sun” image using After Effects. I would say I’m about halfway there.

I’ve done the blue background, brown base elements, words, waves, cactii, crabs, sunglasses, orange slice and pinwheel. I still have to do popsicles, beach balls, flip flops, shorts, the corner bits and fireworks. I’m getting there. I’ll keep you posted.

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